Building connections with authenticity, intention, and a little extra support.
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I’m a former event producer turned Professional Wing Woman, and the founder of Wing People.
I was raised by my mom, Michelle, a single parent who founded The Rainbow Society (now The Dream Factory) in Winnipeg to give children with life-threatening illnesses one truly magical day. She taught me early that when you help people feel seen, everything changes.
I’ve been on both sides of the event floor.
Closing deals as part of sales teams.
Producing major events for LinkedIn, Singularity University, Klarna, TEDx, and more.
After being laid off four times in three years, I stopped trying to fit back into systems that weren’t working and built Wing People instead.
Today, we support teams attending events by embedding friendly, highly intuitive Wing People on site to make connection intentional, human, and effective.
No canned scripts.
No forced networking.
Just Wing People who:
+ spark real conversations by introducing the right people
+ support teams to show up as themselves (not sales robots)
+ turn quick handshakes into conversations that actually move the needle
Automation is useful.
But nothing replaces human connection, delivered in the moment.
If you’re attending events and want the conversations you’re already having to actually count, we should talk.
Happy connecting,
Shaena
Your Wing Woman 🪽
We’re changing the way professionals connect—focusing on authentic, human relationships over transactional networking. Our goal? To be the go-to business connection service in the Nordics, Europe, and beyond, helping people build genuine relationships that drive real success.
We’re redefining networking—moving beyond transactional interactions to create environments where authentic relationships naturally thrive.
No more aimless business card exchanges. We introduce strategic, high-impact networking methods that lead to real results.
Tjena is on a mission to be the leading business networking service across the Nordics and beyond—trusted by professionals who value meaningful connections.
We take the guesswork out of networking, using proven strategies to connect the right people, at the right time, for the right opportunities.
A great introduction is just the start. We help professionals nurture connections that lead to long-term success.
We’re setting a new standard—where networking isn’t just effective, but also personal, intentional, and truly impactful.
